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Vormittag Chairs "Silicon Island" Initiative for Long Island

Newsday
April 23, 2004

A campaign to promote Silicon Island
By A.J. Carter

An effort to market Long Island as Silicon Valley East, viewed by the heads of some fast-growing local technology companies as critical in attracting and keeping high-tech workers, is about to go public. But, as is so often the case, success will depend on whether money can be found.

The brainchild of a subcommittee of the CEO roundtable that is part of the accounting firm Deloitte & Touche’s annual Long Island Technology Fast 50 awards, the plans include a Long Island technology logo and a Web site with all sorts of information about living and doing business on Long Island .

“The goal was to retain technology workers, where we’re having significant issues finding systems engineers, software engineers, network engineers,” said Bob Vormittag, CEO of Vormittag Associates, a Ronkonkoma software firm. “That particular area, there’s been a shortage of good people, skilled, quality people.”

Vormittag says the committee wants all Long Island businesses to affix the logo to their Web sites, starting with his Fast 50 colleagues, and to link to the Web site, which Invision.com (its CEO, Tyler Roye, is a Fast 50 member) has in the final stages of development. “We found it is really the most economical way to get off the ground with any kind of marketing process,” he said.

“One of our major challenges is, how do we keep this going?” Vormittag said, noting that Roye told him to keep up the site requires hiring a Webmaster. The group tried to obtain independent funding, but it is now hoping the initial support can come from within. Vormittag ran the plans by his fellow Fast 50 members Friday, looking for a few to bite as sponsors.

“It’s a great Web site, it would be great for Long Island,” said Adam Weisman, whose title at Deloitte is tri-state practice leader, software and defense industries and who spearheaded the Fast 50 program. “It got a lot of response from people who saw it. The problem is, we’re not in a time of abundance…It’s hard to find people with places in their budget to support something like this.”
The Long Island Economic Data Engine
 
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